12 May 2020
After grappling with the adverse effects of a spate of natural calamities like drought, flood and bushfires, the dealers participated in Field Days to promote the power and utility of Mahindra tractors. The field days took place across different regions of the Australian state of Victoria like Seymour, Wimmera and Warnambool during February and March Claas Harvest Centre in Colac participated in the Sungold Field Day at Warnambool, which was held from 12th – 14th February 2020. One of Victoria’s premier agricultural events, the Sungold Field Days sees active participation, year after year. Amidst an extensive range of agricultural machinery showcased, Mahindra tractors made their presence felt strongly Mahindra tractors were also spotted at the Seymour Alternative Lifestyle Expo which was held between 14th – 16th February 2020. Held at Kings Park, Seymour, the event drew a lot of visitors and Mahindra made the most of this event through its dealer, North East Ag and Industrial in Wangaratta.
Another iconic and the largest annual trade event of the Victorian region is the Wimmera Machinery Field Days. Held between 3rd – 5th March 2020, it attracted over 15,000 people. The exhibitors included Australian as well as international companies and Mahindra tractors were showcased splendidly by its dealer, Ballarat Mahindra. The different Field Days provided an unmissable opportunity to connect with consumers and convince them about the brand’s superior quality tractors.
The presence of Mahindra and Mahindra, the world’s largest tractor manufacturer by volume, at Agritechnica held in Hanover, Germany, between 10th – 16th November 2019,
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